There are about a million colleges in Hyderabad alone. These million colleges have about ten million advertisement hoardings and billboards, etc.
Though the colleges do not offer the same courses and streams, there is something common in almost all the advertisements. There is always the picture of an attractive girl on them (mostly, though not exclusively, Indian). A photo of their infrastructure MAY be included.
The obvious reasoning behind this advertisement is to attract male students. It is a very cunning tactic. Successful/ effective too, I might add. It is as if to say, "Come to our college, feast your eyes on beautiful girls". Forget the academic purposes.
This tactic is debatable and questionable in many aspects. Male chauvinism, objectification of women, etc, etc. I leave this task to other, better people.
In my own nihilistic way, I would like to question this tactic. The colleges have the audacity and/ or stupidity to advertise themselves as a sort of "beautiful people paradise". But I am certain that 98% of these colleges would segregate the girls and boys.
Mingling is considered as a vice and must be stopped at all costs.
The irony! The beautiful girl whose smile convinced me (not me literally) to join the college isn't even an a student there. Even if she was, I couldn't really talk to her in college.
Though the colleges do not offer the same courses and streams, there is something common in almost all the advertisements. There is always the picture of an attractive girl on them (mostly, though not exclusively, Indian). A photo of their infrastructure MAY be included.
The obvious reasoning behind this advertisement is to attract male students. It is a very cunning tactic. Successful/ effective too, I might add. It is as if to say, "Come to our college, feast your eyes on beautiful girls". Forget the academic purposes.
This tactic is debatable and questionable in many aspects. Male chauvinism, objectification of women, etc, etc. I leave this task to other, better people.
In my own nihilistic way, I would like to question this tactic. The colleges have the audacity and/ or stupidity to advertise themselves as a sort of "beautiful people paradise". But I am certain that 98% of these colleges would segregate the girls and boys.
Mingling is considered as a vice and must be stopped at all costs.
The irony! The beautiful girl whose smile convinced me (not me literally) to join the college isn't even an a student there. Even if she was, I couldn't really talk to her in college.
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